5 benefits of cloud computing for your business.

According to a Gartner study, by 2020, global investments in cloud computing will reach an incredible $ 411 billion. Today’s cloud supports traditional e-commerces like Magazine LuizaVTex, and Amazon to industries, medical centers, and carriers. In this article,  we will list the benefits that using cloud computing can bring to your business.

We cannot ignore that investments in the technology in question are expanding rapidly in the national territory. The Brazilian Association of Software Companies ( Abes Software ) estimates an annual growth of 35.5%, reaching USD 5.8 billion in 2022. GlobalData believes that, in the same year,  94% of Brazilian companies will use the cloud.

Even areas of low permeability to technology, such as the public sector, are included in this growth. A survey by  HDI AGOV estimates that 30% of Brazilian government institutions already employ cloud resources. Meanwhile, 35% have the investment on the agenda. Here are some of the benefits of cloud computing.

  1. Reduced local Datacenter expenses and major software contracts

Traditionally,  companies with IT infrastructure had to buy and install servers and obtain large software contracts like Capex. Sometimes powerful machines were added to this configuration to withstand processing peaks, being underutilized in almost all the average time.

It was also necessary for the presence of collaborators and specialized partners to configure and maintain the ecosystem. These factors translated into high costs for companies. A factor that was particularly detrimental to small and medium-sized businesses.

The cloud can dramatically eliminate hardware upgrade costs, as it no longer needs to be in your company. Nor will the software used require contracts with a Capex or 100% Upfront model. In both cases, in the cloud, you pay exclusively for what you use. Finally, any aspect related to the updating of the systems is the responsibility of the software manufacturer.

  1. More agile and highly scalable services

The cloud processing capability ensures greater agility and flexibility for your company’s business processes. To improve,  the services offered have high scalability. Therefore, as your enterprise grows and demands more resources, it can be inserted immediately on demand. At the same time, in cases of decreased production, resources can be reduced.

Data security and control metrics

  1. Greater security in data storage

One of the biggest benefits of cloud computing can be in information security. Starting with backups, which become more efficient, automated, and secure when dispensing physical media. This avoids not only the complete loss of data but also its corruption.

Another positive aspect is that access to these assets is restricted. Its protection can be seen in the security certificates and the encryption used. This detail can even help your organization in compliance issues, such as those related to the General Personal Data Protection Law (LGPD).

4. Better use of key indicators (KPIs)

The benefits that using cloud computing can bring to your business also include integration between robust or legacy applications. Many SaaS cloud solutions can connect via API automatically. The cloud also allows integrating ERPs, CRMs, and other tools where data and indicators can be integrated.

Integration between teams and mobility

  1. Integration and mobility

Cloud-based systems favor the integration of teams, allowing access to the same information from different places.

Many managers take advantage of these benefits to monitor the business remotely and in a standardized manner. We emphasize that the  5 advantages that the use of cloud computing can bring to your business are just the beginning of the possibilities of the cloud.

To check out solutions in the Software Cost Control and Cloud Center of Excellence (CCoE), visit the 4Matt Tecnologia Blog. Talk to one of our consultants to find out more about our services and answer your questions.

Have you heard of cloud computing – or cloud computing, to use good Portuguese? It may seem a distant reality from yours, but it is not.

If you access e-mail online, pay bills via internet banking, or have already saved a photo on the web, congratulations, you are in the cloud!


The concept of cloud computing is comprehensive, but, to put it simply, it means accessing files, programs, or computing resources (such as memory or processing) that are not on your computer over a network.

For example, to use your webmail, you don’t need to have anything installed on your computer. When you send an email, it is also not stored anywhere on your machine. The message is stored on a server that can be anywhere in the world.

And, having an internet connection at your disposal, you can also access it from any computer, tablet, or cell phone, anywhere in the world. This is cloud computing.

But what does all this have to do with your business? A lot of things. According to a study by Microsoft, 33% of small and medium-sized Brazilian companies are users of cloud computing, and 45% said they should join the trend by 2015.

You don’t want to be left behind, do you? So know some of the benefits that technology can bring to your business:

Cost reduction

One of the advantages of cloud computing is that you only pay for what you use. In the past, a company that wanted to use more robust management software, for example, had to buy its own servers to install it. And it was not cheap.

It was also common that, after purchasing a powerful machine to meet a peak processing period, the company was left with idle capacity.

In the cloud computing model, the company “rents” the hardware capacity it wants for the period it wants, paying only for the resources it needs.

It works like this: you identify how much storage or processing you need and hire a plan that suits that need. If the demand decreases next month, you change your plan and pay less. Another option is to pay for consumption after using resources – as you pay for water or energy.

By hiring UOL Host’s cloud computing services, you have access to both models.


Flexibility, agility, scalability

Another benefit that is clear from analyzing the process described above is flexibility. That is, you can decide to increase or decrease your technology infrastructure at any time.

If your company is growing fast, there is no need to make big investments and waste time planning to buy a new server. You “turn on the tap” and have more resources at your disposal automatically.

This is especially useful for those dealing with seasonal businesses, which have peaks and valleys in motion.

Equal access to cutting-edge technology

Cloud computing allows even small businesses to have access to cutting-edge technology resources. Before, buying a state-of-the-art server would probably be out of the question for a low-employee company.

Today, your application may be running on the same server as that of a large company. And this is only possible because you only pay for a “little piece” of that machine – but you can have access to its full power.

Software as a Service

So far, we’ve talked about hardware. That is, how you can “rent” storage or processing capacity on remote servers.

But another development of cloud computing is the offering of software as a service. In this model, instead of “renting” a virtual machine, you pay for the right to use software without having to buy it permanently.

You can, for example, hire financial control and  CRM  (customer relationship) software by paying only a small amount per month, per user.

In addition to being more accessible and flexible, the model has other advantages. Every time the software is updated, you have access to the newest version without paying anything extra for it and without having to waste time installing updates. When you hire new employees, increase the number of subscriptions. And if you decide to stop using the tool, stop subscribing to the service.

Greater supplier commitment

The cloud computing model tends to change the relationship between seller and customer since the excellence of the service provided must be continuous. If you are not satisfied with the service provided, you can switch suppliers without major impacts on your business. This requires special attention from those who provide the service to win over the “customer.”

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